FOR IMMEDIATE RELEASE
October 16, 2006
CYRO Industries has launched ACRYLITE® Prototype Express
Parsippany, NJ – October 16, 2006 – CYRO Industries has launched ACRYLITE® Prototype Express, a program that simplifies purchases of small quantities of acrylic sheet to enhance design creativity, flexibility and artistic freedom. In crafting point-of-purchase displays, innovative signage, eclectic furniture and other unique projects, the ability to test drive materials prior to full-scale manufacture is often necessary. Yet until now, acrylic sheet products were not readily available in small quantities. CYRO’s new ACRYLITE Prototype Express program breaks away from the industry standard, making the company’s line of ACRYLITE specialty acrylic sheet products available in orders as small as single sheet transactions.
The ACRYLITE Prototype Express program allows designers to try CYRO’s acrylic sheet products on for size and explore new uses for the company’s value-added materials. This is highly beneficial given the wide range of color, texture and performance options possible with CYRO’s ACRYLITE sheet products. For example, designers can see firsthand how ACRYLITE Radiant acrylic sheet’s dazzling mirrorized effects combine with the metallic look of the Sterling Collection of ACRYLITE acrylic sheet or which of the fluorescent color options best complement the project at hand. And this will result in aesthetically superior creations.
“As we continually add new capabilities to our specialty products, we’ve noticed a growing number of designers requesting our products in small quantities for prototype development,” notes Steven J. Vaccaro, Marketing Manager, Advanced Polymer Shapes, CYRO Industries. “We decided to challenge the industry practice of strictly selling in case or skid quantities to allow end users to experience the full capabilities of ACRYLITE acrylic sheet and to better serve our Magic distributors and customers at large.”
By providing distributors the ability to sell its ACRYLITE acrylic sheet in smaller quantities, CYRO is effectively matching distributor sales capabilities with demand. Prompt turnaround time, with delivery typically in two business days, further helps distributors strengthen their relationships with customers.
This program upgrade follows CYRO’s launch of the Magic Campaign and its Creative Box, a briefcase-sized box containing samples of the company’s innovative acrylics.
Experience the ACRYLITE Prototype Express Program for yourself by contacting a CYRO-authorized Magic distributor for product selection, pricing information, and order placement. To locate the Magic distributor nearest you, visit www.acrylite-magic.com.
About CYRO
CYRO Industries is a wholly owned subsidiary of Degussa. Headquartered in Parsippany, NJ, CYRO is North America’s largest acrylic sheet manufacturer and a leading producer of acrylic polymer products and MMA. As the innovative suppliers of specialty acrylic solutions to existing and emerging markets, CYRO and Degussa offer broad technological and global resources to respond to market demands. CYRO offers on-line technical support 24/7, through the TechKnowlogy Center at www.cyro.com.
Degussa: Creating Essentials
Degussa is the global market leader in specialty chemicals. Our innovative products and system solutions make an indispensable contribution to our customers’ success, which we sum up by our claim "creating essentials". In fiscal 2004 Degussa’s 45,000 employees worldwide generated sales of 15.3 billion dollars and operating profits (EBIT) of 1.3 billion dollars.
CYRO Industries
100 Enterprise Drive
Rockaway, NJ 07866
Phone: 800-631-5384
Website URL: www.cyro.com
